It happened again. I heard someone talking about the death of the :30 second spot, the irrelevancy of advertising as we know it, the overwhelming consumer revolution, and, and...
Frankly, I've been moved to PowerPoint.
The truth is: Things are changing. But they haven't completely changed just yet. Social media is exciting and full of opportunity, but TV? It's still a hell of a place to advertise.
More of my thoughts via Slideshare: