Speaking of basic industry learnings ...
Brand Autopsy had a great overview of our industry earlier this week. It definitely MUST be added to the collection (and printed and hung on my office door until the HR lady actually reads it and makes me discard it as the 'foul mouthed trash' it surely is:
Marty Neumeier on the differences between Marketing, Advertising, PR, and Branding on pages 24 and 25 of ZAG:
















it's just that simple.
Posted by: fernando lucas | June 26, 2007 at 07:39 AM
Thanks, now I understand branding.
Posted by: Closet Organizers | April 01, 2007 at 06:12 PM
That's pretty funny!
After dealing with couple of PR crises this week - I am tired of the whole "Trust me" thing.
I envy you ad guys & gals who can just pay for it and control how it gets put out there.
Posted by: BrettFromTibet | November 10, 2006 at 09:46 PM
Hehe.. very nice.
Posted by: Dustin | November 10, 2006 at 01:42 AM
This is why people in our business aren't famous comedians.
Posted by: | November 07, 2006 at 03:26 PM